Melvin Poi explains why thinking green might just put your company leaps and bounds ahead of the competition.
Advocating green initiatives is no longer the exclusive burden of environmentalists. Global awareness of our ravaged environment and the fragility of the planet has never been more acute.
With tightening regulations and increasing environmental awareness, government and private contracts are increasingly placing requirements that its suppliers’ products be eco-friendly. Every day more and more consumers are basing their purchasing decisions on the environmental impact of the product.
A product impacts the environment at every stage of its life - from material production, manufacturing and product use right up to its end-of-life disposal. And just how do legislators evaluate the ‘greenness’ of a proposal or product? The answer is in its carbon footprint.
Measured in carbon dioxide equivalent (CO2e), carbon footprint is defined as the total greenhouse gases emitted as a result of the manufacture of a product or of any industrial activity. Every stage of design and manufacturing is taken into account.
It goes without saying then that engineers, architects and manufacturing designers have a direct input in determining the carbon footprint of their product or building. Hence the impetus is on these professionals to practice Sustainable Design.
Sustainable Design focuses on the three key concepts of Material Optimization, Material Selection and Energy Efficiency.